Peterson Automotive Museum

Peterson Automotive Museum

ROLEX AND THE PETERSEN

Rolex’s history of close ties with motor racing and speed date back to the 1930s. Driven by a passion for performance and precision, Rolex has partnered with the Petersen Automotive Museum to celebrate and preserve this rich history.

Visitors will see turn-of-the-twentieth-century cars, head-of-state cars, American classics, cars belonging to Hollywood legends, award-winning hot rods, cars that pushed the boundaries of innovation, and many other surprises.